Tacoma takes over Portland

Tuesday, November 17, 2015 2:43 PM by Travel Tacoma

 

As part of a multi-media, month-long campaign targeted at Portland, Travel Tacoma brought a little piece of Tacoma to Portlanders - 100 little pieces to be exact.

Travel Tacoma hid 100 glass coasters that were hand-made by the Tacoma Glass Blowing Studio that said: "Made with love, in Tacoma, Pierce County, WA." Those who found the coasters were entered to win overnight packages.

More than 350 folks visited the Travel Tacoma + Pierce County booth in Pioneer Courthouse Square, in the heart of downtown Portland. 

The glass scavenger hunt was only part of a month-long campaign, aimed at driving Portland visitors to spend one or two nights in Pierce County and included outdoor and digital advertising.

As a result, traffic was up in Oregon more than 100 percent during the campaign, and website search results have shown a significant increase in demand from the Portland metro market. 

Author: Travel Tacoma

Travel Tacoma - attractions, dining, hotels and things to do in Tacoma and Pierce County, WA

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