Four Luncheons | Four Cities

Thursday, October 13, 2011 2:48 PM by Kelsey Horne

glass roots 2011
The TRCVB and participating members wrapped-up its third year of Glass Roots, a county-wide initiative designed to educate meeting planners about Tacoma + Pierce County as a great meetings + events destination.

This year, we hosted four luncheons in four cities. We decided to go to meeting planners this year to make it convenient for them to learn about our destination. The luncheons took place in Tacoma, Olympia, South Seattle and Portland. 

We met with a total of 45 meeting planners, generated a lot of interest in Tacoma + Pierce County and collected eight RFPs. Combined, these RFPs have a potential economic impact of $895,520.

In addition to a destination presentation, guest speaker, Lynn Edwards, CMP with Proper Planning led each interactive discussion. We asked planners what their issues + hot topics were and what keeps them up at night, then shared ideas and solutions.

Our goal was to position the Pierce County hospitality community as an expert in the industry and a valuable resource to planners. According to post-event surveys: mission accomplished!
Author: Kelsey Horne


comments powered by Disqus

Featured Blogs

5 things to do this weekend: 1/13 - 1/15

Thursday, January 12, 2017 6:00 PM by Calista Klein

Happy Friday Pierce County!

It is going to be COLD this weekend. If you want to get out of the house but not necessarily into the elements, take a look at our picks for indoor activities happening

5 things to do this weekend: 1/6 - 1/8

Friday, January 6, 2017 12:00 PM by Calista Klein

Happy New Year, Pierce County!
Does anyone have resolutions for 2017? Do they include being more active, more mindful, to learn, to travel, or to spend more time outdoors? If so, there’s plenty of