We kept asking ourselves, how do we keep the publication useful and relevant to our visitors who increasingly have an abundance of information available on their smartphones?
Our solution: take advantage of those powerful devices.
In this year's guide you will see integration with the TravelTacoma.com mobile site and other online content. There are more web addresses pointing to online content and QR codes throughout for visitors to scan with their smartphones. (What?s a QR code? Learn More?)
The QR codes link visitors to more detailed and interactive information than is limited to the printed page, such as extended community profiles. Visitors will be able to scan the QR codes to see members businesses nearby (such as restaurants or attractions). There's even a QR code that pushes visitors to the Tacoma + Pierce County Destination Video on YouTube.
Aside from QR codes, you will also notice some new pages featuring:
- Pierce County's beaches and miles of beautiful shorelines
- Itineraries based on time: from one-hour to two days
- Pierce County souvenirs available at the Tacoma Visitor Center
- A completely re-imagined cuisine spread focusing on locally-grown produce in Pierce County restaurants