July 30, Tacoma, Washington - Travel Tacoma + Pierce County announced today that it has been awarded re-accreditation from the Destination Marketing Accreditation Program (DMAP). DMAP is an international accreditation program developed by the Washington, DC based Destination Marketing Association International (DMAI). In earning the DMAP accreditation, destination marketing organizations (DMOs) communicate to their community, buyers and potential visitors that their DMO has attained a significant measure of excellence.
“We are honored to receive the Destination Marketing Accreditation from DMAP,” said Bennish Brown, CEO + President of Travel Tacoma. “We are very pleased to be recognized in the destination marketing community for providing outstanding services in accordance with international standards and benchmarks in this field.”
“By applying for and receiving DMAP accreditation, Travel Tacoma has demonstrated a commitment to quality programs and services, said Shelly Green, DMAP Board Chair. “Earning DMAP accreditation tells the Tacoma and Pierce County communities and potential visitors that your DMO has attained a measure of excellence assuring that their trust is well placed and their business in good hands.”
Travel Tacoma works with communities and businesses throughout Pierce County to bring tourism and group travel to the region. In 2014, Pierce County tourism became a $1 billion industry.
DMAP accreditation standards cover a wide variety of topics including governance, finance, management, human resources, technology, visitor services, group services, sales, communications, membership, brand management, destination development, research/market intelligence, innovation and stakeholder relationships.
DMAP is an independent international accreditation body and a leader in defining quality and performance issues in destination marketing. For additional information on DMAP visit www.destinationmarketing.org.
Travel Tacoma + Pierce County is the official destination marketing organization for Tacoma + Pierce County, Washington. Accredited by Destination Marketing Association International. For more information, visit www.TravelTacoma.com.